VCE Units 3 & 4 - Visual Communication and Design

VCE Units 3 & 4 - Visual Communication and Design

Overview

The Visual Communication Design study examines the ways in which designers work, while also analysing the work that they design. Students explore the Discover, Define and Develop phases of the VCD design process to address a selected design problem.

Unit 3 – Visual communication in design practice

In this unit students explore and experience the ways in which designers work, while also analysing the work that they design. Through a study of contemporary designers practising in one or more fields of design practice, students gain deep insights into the processes used to design messages, objects, environments and/or interactive experiences.

Areas of Study

  1. Professional design practice – Students compare the ways in which visual communication practices are used by contemporary designers, using research methods and practical exploration.
  2. Design analysis – Students should be able to compare and analyse design examples from selected field(s) of design practice, describing how aesthetic considerations contribute to the effective communication of information or ideas.
  3. Design Process: defining problems and developing ideas – Students should be able to identify two communication needs for a client, prepare a brief and develop design ideas.

Unit 4: Delivering design solutions

The focus of this unit is on resolving design concepts, devising a pitch to communicate and justify their design decisions and presenting solutions for two distinct communication needs.

Areas of Study

  1. Design process: refining and resolving design concepts – Students refine and resolve distinct design concepts for each communication need, and devise and deliver a pitch to communicate concepts to an audience or users, evaluating the extent to which these meet the requirements of the brief.
  2. Presenting design solutions – Students produce a design solution for each communication need defined in the brief, satisfying the specified design criteria.

Forms of Assessment

  • Folio
  • Case studies
  • End of year exam

Prerequisites and Corequisites

Students are expected to have satisfactorily completed Units 1 & 2 VCD.

Link to Study Design

VCE Visual Communication Design 2024-2028 Study Design